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Reviews of : Employer Branding For Dummies by Richard Mosley PDF Book
Inside this Book – Attract, recruit, and retain the very best with a strategic employer brand From one of the world’s leading pioneers in the employer brand discipline and author of the first book on the subject The Employer Brand, comes the long-awaited practical follow-up Employer Brand Management. Talented, motivated employees are a company’s best assets, and the techniques in this book help attract, recruit, and retain the very best. A successful employer brand reaches beyond the boardroom to establish confidence, loyalty, and enthusiasm all the way down the ladder. Employer Brand Management gives readers a personal grasp of a new approach to people management. It draws on significant advances in practices among leading companies to provide a handbook for employer brand development and implementation.
Inside this book –Employer Branding For Dummies PDF Book by Richard Mosley – You will find information on the latest developments in technology, with particular attention paid to socially-enabled recruitment marketing and employee communication and engagement. Solid if perhaps too much for my needs. Oriented towards those who have this as a core competency in their roles. A lot of useful detail and clear templates to follow. Missed some of the emerging open source practices which will likely change things again over time.
Employer Branding For Dummies by Richard Mosley PDF : eBook Information
- Full Book Name – Employer Branding For Dummies
- Author of this Book – Richard Mosley
- Language – English
- Book Genre – Non Fiction, Historical Fiction Books, Business
- Download Format – PDF
- Size – 1.76 MB
- eBook Pages –52
- Price – Free